Best Cross-Channel Campaign

Consumer messaging is often not consistent across channels. According to Accenture, 80% of consumers receive a fragmented experience as they engage with a brand across multiple channels. Through your use of Iterable, explain how your company is activating data across multiple channels.

Winner

Finalist

Finalist

Growth Marketing Team of the Year

Marketers must cut through the noise of thousands of brands sending their own messaging and then build a consistent customer experience across all channels to create meaningful customer engagement. Describe how you and your team are leveraging your subscribers’ demographic, behavioral and event data in real time to create relevant, personalized messages across all channels.

Finalist

Finalist

Winner

Most Captive Audience

Today’s consumers are bombarded with hundreds of messages each day, many of which are not relevant specifically to them. This excess noise often leads to them disengaging from your brand. Describe how your company is working to create a one to one personalized relationship with your consumer at scale throughout their entire journey.

Winner

Finalist

Finalist

Most Impactful Transition to Iterable

Have you switched to Iterable from another email service provider and/or marketing automation tool in the past year? Describe why you made the decision to switch, the success you have seen so far, and impact it has had on your business.

Winner

Finalist

Finalist

Most Sophisticated Use of Workflow Studio

Growth Marketers can use Iterable Workflow Studio to quickly and intuitively build customer segments, build workflows, automate touch points, and test strategies at scale without engineering support. Visually show how you have configured workflows to help deliver personalized messages across channels.

Winner

Finalist

Finalist

Partner of the Year

Winner