The Reality of AI: How Marketers Really Feel About AI - Activate Summit 2025 - Iterable's Signature Conference

Register to view content

First Name* What is your first name?

Last Name* What is your last name?

Company Email* What is your company email address?

Company* What is your company's name?

Country/Permanent Residence*

By submitting my registration details, I agree to the processing of data in accordance with Iterable's Privacy Policy. I agree to receive personalized marketing communications from Iterable.

Back to All Videos

The Reality of AI: How Marketers Really Feel About AI

Stephen Spiker • Executive Director of Research at Wakefield Research

There are dozens of stories about AI every day, but what is the actual sentiment surrounding AI and AI tools in the marketing world? In this session, Wakefield Research Executive Director of Research, Stephen Spiker, will talk through the results of key data pulled from thousands of marketers across the world and how the impact of AI is being felt by those building the best customer experiences.

Download Slides

Access On-Demand Recordings

First Name * What is your first name?

Last Name * What is your last name?

Company Email * What is your company email address?

Job Title * What is your job title?

Company * What is your company?

Although we identify with all three, which of the following do you most identify with? * Which persona do you identify with?

Country/Permanent Residence * What is your country/permanent residence?

Please provide your best mailing address.

Thanks, you’re in! You’ll receive a confirmation email shortly with details on how to log in.

Register for Activate Virtual

Schedules can be tight so we’re bringing you the best Activate Summit content online. Sign up to access a full day of content at the Activate Virtual Experience on April 17th, 2025! See streamed sessions

First Name * What is your first name?

Last Name * What is your last name?

Company Email * What is your company email address?

Job Title * What is your job title?

Company * What is your company?

Country/Permanent Residence * What is your country/permanent residence?

Thank you for registering for Activate Virtual!

Schedule a demo to learn more.

First Name * Please provide your first name

Last Name * Please provide your last name

Company Email * What is your company email?

Company * Who do you work for?

Company Size * What is the size of your company?

Country/Permanent Residence * What is your country/permanent residence?

Thanks for contacting us, we’ll be in touch shortly.