A PwC report shows that retailers who adopt omnichannel strategies see 91% higher year-over-year customer retention compared to those who don’t. This highlights why so many retailers and e-commerce businesses are prioritizing frictionless shopping experiences, whether in-store, online, or through a hybrid model. But achieving this seamless experience is no easy feat. Join fellow retail and e-commerce marketers to exchange insights and learn how others are evolving their strategies to create better cross-channel customer journeys and boost long-term customer value (LTV).