Schedule Date: September 8, 2022

Intersectionality is the acknowledgment that everyone has their own unique experiences of discrimination and oppression, and businesses must consider all sides of marginalization — gender, race, class, sexual orientation, physical ability, etc. — in company culture and marketing.  Without an intersectional lens, efforts to tackle inequalities and injustice towards marginalized populations are likely to just end up perpetuating systems of inequalities.

Join this interactive roundtable, facilitated by Iterable’s DE&I team, to debate how business leaders can work to be intersectional allies.

Some of the fastest-growing industries are also the most male-dominated ones. Even when gender equality is prioritized in one workplace, advancements are rarely evenly distributed, and barriers to women persist in many business and corporate functions. 

Join this interactive roundtable, facilitated by Iterable’s DE&I team, to talk through best practices for advancing gender equality and empowering women in the workplace.

The hybrid model of work is here to stay, and business leaders are working to get the formula right. Strong company culture is critical to success, but how can you build a company culture that resonates with all employees — in-person, hybrid, and remote? 

Join this interactive roundtable, facilitated by Iterable’s DE&I team, to learn how today’s leading companies build and sustain a thriving hybrid company culture.

Join Iterable Product Managers for an open dialogue on What’s Next for Iterable. Whether you’re a power-user, just getting started or considering Iterable, here’s your chance to connect with our product team and ask questions in this free form setting. We’d love to hear your feedback and ideas.

You love Iterable, and we love that for you. Come connect with other marketers who also get a kick out of our customer activation platform. Maybe there are some features you want to discuss, or suggestions you have—we want to hear it! As an Iterable ambassador we look to you for honest feedback and this roundtable is the place to share.

Texting has come a long way since the days of “IDK, my BFF Jill.” Now, texting can be used as a marketing channel to connect with customers and collect zero-party data in a direct, open dialogue. Get together with mobile marketers who are looking to implement an SMS marketing strategy in an effort to create a more individualized customer experience. Learn what other brands are doing and share your own knowledge to help others succeed!

Marketing to other businesses comes with its own challenges—you need to understand your end users from both a demographic and behavioral perspective to ultimately increase usage within your product. More usage = an increase in adoption = retention and ultimately growth. In this roundtable you’ll be able to connect with marketers from other brands looking to drive product lead growth and hear how they create individualized marketing strategies for their end users.

Have a mobile app? Get together with like-minded mobile app marketers to discuss two powerhouse marketing channels: in-app messaging and push notifications. These channels tie directly to your mobile app but are part of a larger cross-channel strategy. Talk with peers about the challenges and successes your team has faced with implementing these channels and the different types of messages that resonate with audiences. You’ll take away next steps, new tests to try, and innovative ideas for using in-app messaging and push notifications.