Grammarly’s Data-Driven Wordplay
Julie Foley Long • Director of Lifecycle Marketing at Grammarly
At Grammarly, transforming raw data into personalized, actionable insights is an art—and with the help of Smart Ingest and Iterable’s AI, they’ve mastered it. In this session, we’ll show you how Grammarly built their personalized weekly Insights email that now reaches over 50 million users.
Key takeaways include:
- Leveraging AI to tailor content at scale
- Driving engagement with weekly, customized insights
- What it took to reach 50MM+ users without missing a beat