Schedules can be tight so we’re bringing you the best Activate Summit content online. Sign up to access a full day of content at the Activate Virtual Experience on April 17th, 2025! See streamed sessions
The Loyalty Equation: Leadership Lessons for Enduring Growth
Alison Bernstein • GM, Global Head of Brand at Angi
Wendy Bergh • Chief Marketing Officer at Rakuten
Priya Gill • Chief Marketing Officer at Iterable
In a market where products are copied fast and attention is scarce, loyalty has become one of the few durable advantages. This executive panel brings together leaders who’ve turned customer trust into growth, retention, and real competitive separation. We’ll dig into what actually drives loyalty today, where companies over-invest (and under-invest), and how the best teams operationalize loyalty as a strategic asset—not a feel-good metric.